Contruction Branding
Turcotte Contracting
Turcotte Contracting is a family-owned business specializing in carpentry, landscaping, and concrete work. With a strong focus on quality workmanship, they have established themselves as a leader in the industry. As a growing business in a highly competitive market, Turcotte Contracting recognizes the importance of having a professional logo that aligns with their brand identity and reflects their commitment to high-quality services.
Goal
The goal of Turcotte Contracting’s new logo design was to create a visual identity that accurately represented their brand values and business objectives. The logo would represent their dedication to quality workmanship, attention to detail, and use of innovative techniques, while also conveying a sense of professionalism and reliability. The overall goal was to enhance their brand recognition and improve their market position, promoting their services to a wider audience.
Approach
To create a logo that met the company’s goals, Turcotte Contracting collaborated with Zesty Design Co. We conducted in-depth research on the company, its industry, and target audience and the first logo design concept presented was approved.
Results
After finalizing the new logo design, Turcotte Contracting proceeded to expand their brand presence by printing their logo on various promotional materials. They printed their logo on hats, shirts, and sweaters, allowing their employees and clients to proudly display their brand wherever they went. Additionally, Turcotte Contracting took their branding efforts to the next level by applying their logo to a car wrap, turning their company vehicle into a moving advertisement. By leveraging these promotional materials, Turcotte Contracting aimed to increase brand visibility, create a consistent branding experience, and attract attention to their services.
